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Crazy Little Thing the Web
Pete Codella, APR has launched a new social media song and music video. It's called Crazy Little Thing the Web. The music video, published to YouTube, was made possible due to the talents and creativity of MultiMediaWise, a video production shop in Logan, Utah. The song debuted on Codella's Online PR Podcast and the video was debuted at a social media presentation Codella gave in Denver on June 24, 2009.
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Codella to speak at ABC conference
On June 24, 2009 Pete Codella will present Securing Top Search Placement with an Online Newsroom at the annual Fund Development, Communications and Donor Recruitment Workshop for the America's Blood Centers organization at the Marriott Denver City Center.
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Codella on KSL news
Pete Codella, APR was interviewed on June 11, 2009 by the Salt Lake City NBC affiliate, channel 5, about an LDS Church News Twitter account that was hijacked.
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Codella launches Online PR Podcast
In April 2009 Codella Marketing together with Code Greene, a web design firm, created the Online PR Podcast to discuss trends and provide tips to those interested in the convergence of public relations and technology. The weekly 30-minute podcast focuses on digital public relations, online search and Web development.
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Codella to serve as instructor for UC Irvine Extension
Pete Codella, APR will begin instructing for the University of California, Irvine Extension in its public relations certificate program starting in Oct. 2009. He is developing the course Using Social Media as a Tool for Public Relations.
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Codella Marketing is a strategic partner with Pushkin Public Relations
We've begun partnering on projects with Denver-based Pushkin Public Relations, providing our unique recipe for online PR. Our multifaceted approach is rooted in traditional public relations theories and practices, and incorporates the effective use of social media tools to help clients raise brand awareness.
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Codella booked as keynote speaker for Utah PR Position to Win conference
Pete Codella, APR is scheduled as the closing keynote speaker for the Utah PR Position to Win Conference on April 13, 2009. The conference, presented by the Utah State University Public Relations Student Society of America, aims to help students and professionals understand what it takes to advance careers and win new business in economically uncertain times.
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Codella presents at Social Media for Communicators conference
Pete Codella, APR is one of the presenters at the 2009 Second Annual Social Media for Communicators conference in Las Vegas presented by Ragan Communications and the Public Relations Society of America. Codella's presentation titled Creating an online newsroom which will manage your message and get your organization noticed is slated for Friday, March 13, 2009.
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Oasis Pools
Codella Marketing created the online presence, including a Web site, blog, Twitter and Flickr accounts, for Southern Utah pool builder, Oasis Pools. Owner Matt Snow called on Codella Marketing for the project because of its experience in developing comprehensive inbound marketing programs for clients.
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BYU PRSSA
Pete Codella, APR of Codella Marketing will speak with the students at Brigham Young University on Feb. 11, 2009. The presentation is a BYU PRSSA event sponsored to instruct the students on the various social media tools used in business communication.
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Silverado Chiropractic
Codella Marketing developed the Internet site for Silverado Chiropractic in Las Vegas. Dr. Daniel Schultz, who owns Silverado Chiropractic, called on Codella Marketing because of its experience in crafting messages for the Internet, along with the speed and cost effectiveness of the firm's Web design practice.
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Codella helps launch SMC SLC
Pete Codella, APR is one of the founding members of the fledgling Social Media Club of Salt Lake City. The local chapter of the worldwide organization will gather monthly on the third Thursday of each month beginning in 2009 to discuss social media trends and best practices.
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Charley Snow
Codella Marketing developed the first online presence for central Utah artist, Charley Snow. Known for his rural portraits of cows, Snow choose Codella Marketing for the project because of its experience in customizing WordPress blogs and setting up Twitter accounts.
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Codella Marketing moves to Bountiful
During the second week of October 2008 Codella Marketing moved its offices from Las Vegas to northern Utah. Now headquartered in Bountiful, Utah, just north of the Salt Lake City valley, the agency will continue to service clients regionally, providing its unique blend of social media and new technology initiatives with traditional public relations strategies and tactics.
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Codella booked to speak at IABC Utah
Pete Codella, APR has been invited by IABC Utah to lead a discussion on social media. The presentation, titled Social Media: Demonstrating Value and Understanding the Best Tools, will be presented on Tuesday, September 16, 2008 at Spaghetti Mama's (75 East 9400 South in Sandy) from noon to 1 p.m.
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Codella launches consulting and presentation website
PeteCodella.com focuses on public relations and social media consulting for business. Codella blogs about business communication, public relations and social media on the site.
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Codella Marketing provides publicist support for miniPAH:Vegas
A new kind of community festival arrived in the Las Vegas Valley on June 6, 2008. It was the miniPAH:Vegas festival, the brainchild of Christopher Coppola. PAH stands for Project Access Hollywood and the miniPAH:Vegas was our valley's first taste of a digital media festival. Participants competed for cash prizes by using mobile phones as video cameras. Visit PAHNation.org for more information.
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Codella booked to give new media presentation at May 30, 2008 CEO-CFO Group
Many executives may find themselves asking, “What is social media and why should I care?” Pete Codella, APR will address the varying technology based communication channels available, pros and cons of social media and why every company should engage in online positioning, dialogue and branding. The CEO-CFO Group meets on the last Friday of each month at McCormick & Schmick's.
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Codella attends Social Media Conference
March 6-7, 2008 Pete Codella, APR will participate in the Social Media for Communicators conference in Las Vegas presented by Ragan Communications and the Public Relations Society of America. The conference provides a unique opportunity to participate in a Web 2.0 summit for internal communications, public relations and marketing professionals. Codella has been tapped to represent the Las Vegas Valley Chapter of PRSA at the conference and plans to glean valuable information for use in technology-based public relations.
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Codella wins 2007 Communicator of the Year
On Feb. 26, 2008 the International Association of Business Communicators Las Vegas chapter awarded Pete Codella, APR its prestigious Communicator of the Year award. It is the chapter's highest honor bestowed upon one member annually who best exemplifies professionalism and makes significant contributions to the profession and the chapter.
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Codella attends IABC 2008 Leadership Institute
In preparation for his stint as president of the International Association of Business Communicators/Las Vegas, Pete Codella, APR will attend the IABC 2008 Leadership Institute Feb. 21-23 in San Antonio, Texas. The program helps volunteer chapter leaders learn how to make the most of IABC’s international recourses.
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Codella helps with 27th Annual Bronze Quill Awards
As president-elect of IABC/Las Vegas Pete Codella, APR is responsible for coordinating judging of the chapter’s 2008 Bronze Quill Awards, the longest-running communicator’s award program in Nevada. He secured four Accredited IABC members to come to Las Vegas Jan. 12-13, 2008 to judge this year’s entries. The final deadline for submitting a Bronze Quill Award is Jan. 11.
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Codella discusses online newsrooms and interactive public relations with students in the UNLV Certificate in PR course
Pete Codella, APR addressed a dozen working professionals currently enrolled in the UNLV Certificate in Public Relations Skills course on Oct. 3, 2007. The discussion focused on the need for an up-to-date online newsroom and distribution methods beyond fax and e-mail, like RSS.
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Codella represents Las Vegas Valley Chapter at national PRSA assembly
Oct. 20, 2007 was the assembly delegate meeting in Philadelphia where Pete Codella, APR represented the Las Vegas Valley Chapter of PRSA at the association’s annual business meeting.
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About RSS
We were recently introduced to a company that specializes in explanation. It’s called Common Craft and it uses everyday words to help people understand complicated things. Below is a link to their explanation of how RSS feeds work. It’s very helpful for RSS newbies.
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