Codella Marketing

Codella Marketing to present Webinar on Oral Health Dental Public Relations Toolkit

October 22, 2007

Pete Codella, APR will present a Webinar this Wednesday, Oct. 24, 2007. The Webinar will detail the benefits of using public relations to increase awareness and promote discussion of the link between oral and systemic health.

During the presentation, Codella will also outline the advantages of the Oral Health Dental Public Relations Toolkit. The toolkits were developed by Codella Marketing, with Gary Takacs and Advanced Dental Diagnostics, and designed to help dental practices tell the story of the oral and systemic, or overall, health link.

DNA tests developed by ADDX help dentists and dental patients treat gum disease and better understand genetic susceptibility to other whole-body disease. The DNA-PCR test detects gum disease pathogens and genetic predisposition to infections.

Media outlets are acknowledging the connection between oral and overall health and the Toolkit is a powerful dental practice tool for securing stories in print, online or broadcast media outlets.

The toolkits are available at three levels depending on the public relations experience of each dental practice, ranging from the do-it-yourself package to a full-service option.

The free Webinar is available on CodellaMarketing.com.

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