Pete Codella to present at Las Vegas CEO-CFO Group on May 30, 2008

May 20, 2008

Attendees at the Las Vegas CEO-CFO Group on Friday, May 30, 2008 will hear from technology based public relations expert, Pete Codella, APR as he presents “What is social media and why should I care?”

Pete Codella, who is Accredited in Public Relations by the Public Relations Society of America, will address the varying technology based communication channels available, pros and cons of social media and why every company should engage in online positioning, dialogue and branding.

The new media presentation focuses on how technology, marketing, and public relations all play well together and should be utilized to a company’s advantage.

Codella is a former chapter president for the Las Vegas Valley Chapter of the Public Relations Society of America, president-elect for the International Association of Business Communicators/Las Vegas chapter, and 2007 IABC/Las Vegas President’s Award and Communicator of the Year — the highest honor bestowed upon a member of IABC/Las Vegas. He also serves as a member of the executive committee for the national PRSA Independent Practitioners Alliance.

The luncheon seminar will be held from noon to 1 p.m. at McCormick & Schmick's (335 Hughes Center Drive, Las Vegas). Attendance is $35 or $40 without an RSVP. Reservations are accepted online.

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