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Codella Marketing develops complete online presence for Utah-based artist Charley Snow

November 21, 2008

Codella Marketing has begun developing online properties for Helper, Utah-based fine artist, Charley Snow.

The agency's approach will include a Web site at CharleySnowArt.com and various social media tactics such as Facebook and Twitter.

Snow graduated from the University of Utah with a bachelor of fine arts in 1998 and shortly thereafter began working as an assistant to renowned artist David Dornan in the small coal-mining town of Helper, Utah.

Today Charley Snow stays busy producing oil paintings for display at the Coda Gallery in New York City, Park City and Palm Desert.

On Dec. 27, 2008 Snow will be a featured artist at the Palm Desert Coda Gallery show.

Charley Snow is most known for his renderings of cows. Many have commented on the depth of personality given to Snow's cow subjects. He says he likes painting cows because they don't complain and usually remain still.

"When I graduated," Snow said, "I had trouble finding models to work with, so I started painting cows. They work cheap and they're almost always available. I soon discovered that every cow had its own personality and gestures. Now I see painting cows like painting portraits. Rather than using cows as icons, I paint to convey my sense of each cow's particular characteristics. That kind of focus is how I approach other objects as well. Each object takes on the appearance of its own unique history. My oil paintings convey that sense of history, character and feeling."

Codella Marketing will continue to maintain Charley Snow's online presence, providing increased awareness of the artist to loyal fans and an expanded base of prospective buyers.

Associated Multimedia

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Pete Codella, APR
Codella Marketing
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801.448.7383






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In October 2008 Codella Marketing moved its corporate headquarters to Bountiful, Utah - just north of Salt Lake City. From its new Wasatch Front location the company will continue its focus on business communication at the intersection of public relations and technology. Firm owner, Pete Codella, APR is one of the founders of the Social Media Club of Salt Lake City and an active member of PRSA Greater Salt Lake Chapter and IABC Utah.
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