Codella Marketing

Pete Codella named program director for Social Media Club of Salt Lake City

Salt Lake City marketing firm principal helps launch Utah's first Social Media Club chapter

January 15, 2009

Pete Codella of Codella Marketing is one of six founders for the Social Media Club of Salt Lake City. The Salt Lake chapter is one of about 35 functioning chapters, with nearly that many more in various stages of development.

The founders of the Salt Lake City chapter voted and named Pete Codella, APR program director, or president, of the Social Media Club of Salt Lake City.

The inaugural meeting will be held this evening in downtown Salt Lake.

"I believe there are many experienced social media practitioners in the Salt Lake area, and many more people interested in advancing their knowledge of this exciting new medium for communicating," said Codella. "I'm looking forward to leading the charge for social media in Salt Lake City through the new Social Media Club."

The Social Media Club of Salt Lake City supports the central focus of the worldwide organization, which is headquartered in San Francisco, California.

The organization’s four focus areas are:

1. Expand media literacy.
2. Share lessons learned among practitioners.
3. Encourage adoption of industry standards.
4. Promote ethical practices through discussion and action.

The goal of the Social Media Club of Salt Lake City is to provide a local forum and networking opportunity for social media practitioners, or those interested in learning more.

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