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Slides published for Pete Codella’s University of Utah presentation — Social Media: Past, Present and Future
August 5, 2009
Today Pete Codella, APR, owner of Salt Lake marketing firm Codella Marketing, gave a presentation to students enrolled in a University of Utah Professional Education course titled Social Networking for Non-Profits and For-Profits.
A social media evangelist, in his 60-minute presentation Codella reviewed how we got to where we are now, what today’s best social media tools are, and what the future of social media and the Internet looks like.
Codella explained social media as a platform for personal and business communication and highlighted ways to engage others — including doing research and listening to conversations — using various social media tools and services.
In the presentation Codella discussed the future of the Web, known as the semantic Web. An example of what the future holds is a new search engine, WolframAlpha, which is billed as a computational knowledge engine.
Codella frequently consults with businesses and organizations. He teaches social media basics and provides advanced training for utilizing social media, today’s digital communication tools.
The presentation slides for Social Media: Past, Present and Future are published with this release in its associated multimedia section.
Associated Multimedia
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