Codella Marketing

Salt Lake social media consultant Pete Codella publishes slides prepared for Senator Bob Bennett’s 2010 Rural Business Conference

Leading through Innovation: Defining a Social Media Strategy

February 19, 2010

Today Salt Lake City marketing firm owner, Pete Codella, an Accredited public relations counselor, presented Defining a Social Media Strategy to business, nonprofit and government representatives at the ninth annual Rural Business Conference.

Senator Bennett’s conference organizers asked Codella to discuss how business owners can use social media in a difficult economy to market and improve relationships.

Through free social media tools smaller, rural businesses can maintain as much of an online presence as larger, metropolitan companies.

The presentation slides for Defining a Social Media Strategy are published with this release in its associated multimedia section.

Pete Codella, APR is a sought after presenter for workshops, seminars and keynote addresses about public relations and social media. To receive notifications of upcoming seminars, subscribe to PeteCodella.com.

Codella owns and operates Codella Marketing and NewsCactus, an online newsroom software provider. He is also co-host and co-founder of the Online PR Podcast.

Associated Multimedia

Defining a Social Media Strategy - 8.7mb pdf

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