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Salt Lake social media consultant, Pete Codella, publishes slides on using social media for business
April 20, 2010
At the invitation of Brand Imaginations, co-founder of the Social Media Club of Salt Lake City and owner of Codella Marketing, Pete Codella, led a two-hour discussion today with a group of Utah businesspeople on how to effectively utilize social media for business.
The discussion included video and website examples of companies already engaged in the social media space, as well as interactive polling to gauge attendees' knowledge of social media participation and user statistics.
Codella also taught participants how to set-up their own online monitoring platform to collect online mentions and sentiment about their companies and brands.
Brand Imaginations, which partners with Codella Marketing on various client initiatives, presented Codella's workshop today at the Corporate Alliance Salt Lake City hub. Brand Imaginations supports client marketing goals by designing and delivering unusually creative, actionable, dimensional marketing materials.
The presentation slides for Using Social Media for Business and 7 Steps to Free Internet Monitoring are published with this release in its associated multimedia section.
About Pete Codella
Pete Codella, Accredited in public relations, is a sought-after presenter for workshops, seminars and keynote addresses about public relations, social media and online newsrooms. To receive notifications of upcoming seminars and commentary on digital public relations, subscribe to PeteCodella.com.
Codella owns and operates Codella Marketing and NewsCactus, an online newsroom software provider. He also co-hosts and co-founded the Online PR Podcast.
Associated Multimedia
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